The Insurance Center Life Insurance Review

Rating: 7.8 / 10 (Very good)
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How is The Insurance Center rated?
Company Reputation
Customer Experience
Additional Features
Help and Support
Online Presence

Founded in 1966, The Insurance Center has become one of the largest insurance distributors in the Midwest. The company provides policies for individuals, businesses, and farm and agribusiness. The Insurance Center can offer life, homeowners, and auto insurance through its network of select companies. They act as an independent agent and only partner with carriers that have shown a proven track record of performance over the years. The Insurance Center has an A+ rating with the BBB. 

Company Reputation

The Insurance Center has offices in Wisconsin and Iowa. The company strives to serve the communities in which they are located by helping residents adequately plan for life's uncertainties. The company's professional representatives are exclusively licensed with the Insurance Center. They carry an A+ grade with the BBB.


The Insurance Center offers a variety different types of personal and business insurance products from it's list of trusted carriers. In order to obtain a quote the company requires minimal information, but you will have to communicate directly with an agent to get actual offers. The Insurance Center initially only requires:

  • Type of insurance product, life, home, combo, etc.
  • Name
  • Phone
  • Email
  • Zip code

Since the Insurance Center can offer policies from multiple life insurance providers, the list of types of insurance is extensive. Some typical kinds of coverage include:

Common Life Coverage Offered by the Insurance Center

Level term

Decreasing Term

Level-premium insurance

Convertible term insurance

Whole Life

Universal Life

Guaranteed Universal Life

Variable Life

Variable Universal Life

Variable Death Benefit

Additional Features

Additional features will depend on the carrier the Insurance center ends up pairing you with. Some typical features or riders life insurance plans feature include:

  • Guaranteed Renewability
  • Accidental Death or Double Indemnity Rider
  • Living Accelerated Death Benefit
  • Family Income Benefit Rider
  • Disability
  • Long-Term Care Rider
  • Waiver of Premium Rider

The Insurance Center – Final Thoughts

If you live in the states of Wisconsin or Iowa, the Insurance Center has a solid track record and understands the needs of the community. They have been serving the area since 1966. The company offers a more traditional approach getting in contact with you as soon as possible to discuss options personally. If, however, you prefer a more online-focused experience with minimal contact, you will have to look elsewhere. 

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