Rating: 9.6 / 10 (Excellent)
73 Customer Reviews - see all comments
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Founded in 1982, Wine Insiders is an online retailer of wines from around the world. The company offers an exclusive selection of wines not found in stores or other online wine shops. Customers can select wines on their own or join the Wine Insiders Club to enjoy quarterly shipments of vintages curated by Wine Insiders' staff. Wine Insiders earns an A+ rating from the Better Business Bureau and is located in Los Angeles, California.

Wine Insiders is a wine membership club and online wine shop that offers a variety of hand-picked wine selections. The company offers wine lovers a convenient alternative to supermarket wine departments and large retail wine shops, where information and expert advice is hard to come by. Wines are selected by a panel of wine experts who review thousands of wines a year before offering their top choices for sale. Wine Insiders' wine selection encompasses many of the world's most famous wine-making regions, both new and old world. Many wines are exclusive to the club and cannot be found at supermarkets or large retail wine shops.

Years in Business

40 years

Wine Club Program

  • 12 bottles shipped about every 12 weeks
  • No long-term commitment—cancel at any time
  • Detailed tasting notes
  • Wine Insiders E-Newsletter
  • Surprise wine-related gifts 

Shipping Charges

  • 1 - 5 bottles $14.95
  • 6 or more bottles free

Wine Rating

Wines are chosen by a team of wine experts who sample over 2,000 bottles a year. On average, these experts approve 5 out of every 100 bottles sampled. Overall quality of Wine Insiders wines is on par with those found in wine chain stores, though Wine Insiders' collection of wines includes many that are exclusive to the company. There is a notable absence of wines with 90+ ratings, however customers who want to stick to lower-priced wines will find several dozen wines in the $10 to $15 dollar range.

Gift Programs

Wine Insiders offers a wide selection of curated gift packages. Red, white and mixed collections are available. They also offer collections that focus on individual varietals and wine regions.

Introductory Premier Package

  • Introductory case for just $89.99 (save $239.85)
  • Introductory shipment includes 3 bonus bottles
  • Choose red wines, white wines, or a mixed case
  • Free shipping
  • 7-piece corkscrew gift with second order
  • Free, no-obligation membership

Gift Packages

Wine Insiders offers dozens of gift packages, from magnums of French Champagne to curated cases from specifc regions around the world. Gift packages range from single bottles to full cases, with prices that vary accordingly.

Wine Insiders Review

Wine Insiders offers an excellent value with its introductory offer of 15 bottles for $89. Their introductory wines do not include any particularly pricey or highly-rated vintages, but quality seems to be on par with what you'll find at similar prices at large wine retailer chains and the collection offers a nice variety of wines produced outside the US. Similarly, their curated cases offer a lot of variety and afford wine drinkers the opportunity to explore new wines with every order. 


Top Rated
Our Partner

35% OFF - use code: LDW35
  • Introductory offer of 15 curated wines for just $89
  • Free shipping on introductory case and orders of 6 bottles or more (Some restrictions apply.)
  • Order curated collections or choose your own favorites
  • Selections from around the world
  • 100% money back guarantee
  • No obligation, cancel anytime
  • Orders ship out the next business day

Latest Wine Insiders Reviews

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jill.chwiner

3/19/2018
I would not recommend Wine Insiders Wine Club. I ordered six bottles each for myself and the other as a holiday gift. The wine was in transit almost two weeks and every bottle was terrible, i.e. weak, foul tasting and not what was advertised. I contacted Wine Insiders and they are not honoring their guarantee which indicates the following directly from their web site: "Every bottle that we sell comes with our Double Satisfaction Guarantee: Every bottle will arrive in perfect condition, or we'll immediately send you a replacement. And, you will love every wine we send, or we'll send you a free alternative, or give you a refund." I contacted them and was told that they will not provide any... Read More


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steve s

3/28/2016
They recently ran promo for 15 bottles of red and gave you option to pay extra 28.00 to upgrade to receive premium wines. I believe my overall cost was 105.00 for the 15 bottles so 7.00 per bottle, needless to say I wasn't expected much and guess what? I didn't much in the terms of very good quality wine either. A few bottles were just undrinkable and the ones that were tolerable can only be described as very thin and watery . This is my second go around with wine insiders and each time I'm disappointed with the quality of their wines. So never again will I order their wines no matter how tempting the offer. I can find way better 7.00 bottle of wines at my local retailer. Fool me... Read More


Kinda P

3/11/2018
I received a Groupon Coupon for You Wine Insiders Club. 15 Bottles. (for Christmas) This coupon did not allow me to pick out any specific wines. It was grouped as 15 red or 15 White or a mix. and I had to pay $30 shipping for my own gift! I am a wet, sweet wine lover, I despise dry wines. When the wines were delivered, Imagine my surprise in the DUST on the bottles! really? How impressive was that! and the wines..all but 2 of them have NO description of whether they are sweet, dry, etc. I am wondering how many of these wines are going to be dumped down the drain. If you are considering purchasing a Coupon to this Wine Club for someone. DON'T DO IT!


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Dijon

3/30/2018
I just received my 1st order from "Wine Insiders". After not hearing from them for 2 days after making my order, I found out via chat that my order would be held up for a couple of weeks due to a "back order". The back order was a cheap corkscrew, which I told them to forget about. The wine included a bottle of "Freschello Vino Bianco" which is an extremely cheap supermarket wine in Italy. When I say cheap, I mean $2.36 including tax. Not euros, but US dollars. Their wine is touted as expensive wine direct from the growers, which in this case is pure t crap. You think you are getting a decent price for decent wine at $80/case. But if all of it is as cheap as the Freschello, that makes it... Read More


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joe

2/1/2018
Claimed they shipped wine to a non-shipping address. Then charged me for a membership fee and am still battling them to refund the charges. Their membership is hidden in their terms and conditions under their confirm payment button. Don't even buy a promotion deal from them. It is a scam.


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Maureen W

12/9/2017
Bought a Groupon 15 bottles of whites for my husband for Christmas. Shipment arrived with dusty bottles inside. Embarrassing gift. Not looking forward to tasting these due to the presentation upon opening. Won’t buy again.


Vu X

1/10/2018
Wine Insiders Cheated me the same way They charged my card $55.00 on Nov 28 2007 for 15 bottles of wine MONEY LOST BUT WINES NEVER COME So sad with this kind of business


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Sebastian M

12/1/2018
I have purchased quite a few times from Wine Insiders. Wine's are above average and at a great price!. For someone that drinks wine 5-7 days a week Wine Insiders is a great find.


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Larry J

11/28/2018
We've been very satisfied and happy customers for nearly 3 years now. Not once have we had a single bottle that wasn't "quite acceptable" to "marvelous". I'm certain that the wines we've enjoyed from Wine Insiders that average less than $8/bottle are the equivalent of wines that would cost us at least $15-20/bottle at our local store. And, we don't have the problem with "duds" that always found a way to our table when we bought at the store. Wine Insiders has totally changed the way we put wine on the table.


Heidrun H

10/31/2018
I have had nothing but good experiences with Wine Insiders. Shipments are always on time and just as ordered. We like the wide variety and selections we had never tried before. Sometimes there may be a bottle not to our liking, but we are adventures If one only like sweet wines its best to buy them in the grocery store, Mogen David has made them for may years. And Lets face it, no one should expect to pay $7.00 and get a $50.00 bottle of wine. We have always received a good value on our purchases from wine Insiders


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John S

7/16/2019
Customer service is the worst if they cant handle call they hang up. Managers and supervisors are never available. I ordered 15 bottles they wanted to give me one for free, great. But they then separated the order into 2 without telling me. I got 2 emails telling me my order would be delivered today waited all day and 1 bottle came. I called got the usual runaround and still no supervisor. They tell me after 3rd rep that the order has not gone out yet and I would have to wait at home another day for delivery . I have been with them for a while and this is the worst that they have treated me. The customer service people are ignorant self centered people that should never answer... Read More


Rob K

4/15/2019
I canceled my groupon after I ordered a fifteen bottle order and then they bring out the fine print shipping cost. I'm glad I cancelled. It looks like the reviews are terrible!


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clriga

8/7/2018
We have ordered several times from Wine Insiders. Some shipments are prompt and others take weeks. We have received decent bottles of wine with most shipments. Nothing I would serve to guests or gift to anyone. The last shipment was a complete disappointment. Seven out of 15 bottles were "wine coolers"! That is wine mixed with fruit flavors with alcohol content between 5 and 7. When we complained they would not replace the wine. They offered either a credit to our account or a shipping label to return. Boo! Buyers beware.


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Gail C

7/18/2018
I have ordered wine many times from Wine Insiders. Delivery has been prompt and I have never had a problem. I always purchase the wine for my son and he enjoys every bottle. I will continue to order with Wine Insiders in the future.


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Jerome S

9/27/2019
Charged for product not delivered. Customer service offers a credit on future purchase. This is a scam to get you to order more. There will be no future purchases. I will do no more business with this company and I strongly suggest you all follow suit. They get one star only because there is no option for zero stars


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conor s

4/19/2019
My first order was a groupon which went fine. I then ordered a number of bottles off the website that were on sale. I received an email confirming what I had ordered. When the shipment arrived, all the wines were different. I had ordered mostly white wine and what arrived was red wine. When I called, the agent told me most likely my selections had been substituted because what I ordered was not in stock. He said I would not be able to get the wines I actually ordered, even though when I ordered them they showed as "in stock" and I even received a confirmation email and shipping email with the wines I had selected. He said I could send back the entire case of red wine for a full refund or... Read More


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Jon N

4/11/2019
Can't go worng!!! If you are a wine snob, maybe this isn't your bag. Me on the other hand , I just wanted a nice dry red that didn't taste like "house wine". I was very impressed for the price they charge. I just ordered 75 bottles from their $5.00 clearance sale. I bought wines that I have never tried before because for $5, I would just dump it if I didn't like it. It has all been very drinkable, with some better than others and some amazingly delicious. Came to $5.70 per bottle after tax (pennsylvania) with free shipping. Nothing but praise!!!


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H. D

3/22/2019
I have been a customer for several years, with initial favorable results. Since then, I have had occasional down-the drain disappointments (one an embarassing dinner-invitation gift!)...the label was handsome. My recently purchased case (and my last!) seems to be all unusable. I mean REALLY foul, to the point where I hesitate to open the remainder. A real pity, because the delivery was really convenient.


Jolt1080

2/26/2019
Just not worth it, thought I was smart to get somewhat of a deal and have it shipped to grocery store for them to sign for it which is a great method. The day I was supposed to pick 15 bottles up, it was deemed damaged and shipped back to Napa. Days went by without any contact from them, when my item would be shipped out a new tracking number is provided. The lady was rude over the phone and said it can take days for them to realize it was returned, even though it was shown as "signed" back at Napa of them receiving it back. It's over 2 weeks now and no wine. It's showing it will arrive a in a few days. I feel dumb, it's easier to just go to the store and get wine in hand. They also... Read More


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Joe

2/18/2019
This company is a complete ripoff, the 100% guarantee is BS they won't replace any wine or give you your money back. The wines that were sent were cheap knockoffs and garbage. Save yourself grief and buy through a local wine store.


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Clarissa G

1/12/2019
Do not order wine from Wine Insiders; if you do you will be very disappointed. I purchased two Groupons for two cases of wine. One case was for myself and the other was to be used for a holiday gift. I ordered my case first. The first three bottles of wine were absolutely horrible. They had absolutely no body and tasted like water, I contacted customer service and they offered me a credit on a future purchase. I told them there is no way I would order any more wine from them. I then asked for a refund for the second Groupon (the gift) which I had not used yet. I was told no refunds; I will have to contact Groupon. I basically threw my money away. They guarantee nothing and... Read More


Mike H

1/5/2019
Ordered 15 bottles from Wine Insiders and still haven't received them after 2 weeks. Called and they told me they are lost at their warehouse. They said they will reorder my wine at no extra charge. Big woopy, since they never shipped them in the first place. Do not get involved with them since it seems like a big scam


Brent W

12/29/2018
I placed order my on Dec 26th. The website indicated that I would receive notification of shipment and that shipment would occur in one day. That would be Dec 27th. It is now Sat Dec 29th and the poor system tells me to check order status on the website. Order status is not easy to find on the website. When I found the information, the site tells me the order is being prepared. It is now at least two days late leaving the facility. I called the 800 number. Funny, wine insiders can afford to pay staff to answer the phone to take more orders and money over the weekend but cannot take care of those who have already given the company money during off hours. The money takers have no... Read More


carolwillis561

11/28/2018
I have purchased wine several times I missed your mail this year that comes between October through December I have never been disappointed I have served wines with friends from several countries always had nothing but compliments thank you very much. I am very pleased with the wines both the reds and white.


Marian H

11/28/2018
I have bought lots of wine from this company and for the most part love it! The few times I didn’t like a wine they replaced it. 100% guaranteed