Compare Identity Guard® vs. LifeLock Identity Theft Protection

What’s the difference between Identity Guard® Identity Theft Protection and LifeLock Identity Theft Protection? See how our editors compare the two companies below.
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Identity Guard®
9.9 / 10 - Excellent
#1 in Identity Theft Protection
Our Partner
LifeLock
9.4 / 10 - Excellent
#5 in Identity Theft Protection
Our Partner
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Key Facts
  • Editor's #1 choice, fantastic customer satisfaction
  • $1M Identity Theft Insurance
  • Helped protect more than 47 million identities
  • Quarterly Credit Score* Updates
  • A+ BBB Rating
  • 30 Day Free Trial, Renews at $17.99
  • What matters most is how a company helps you when your identity is stolen. That's why Identity Guard® is #1 recommended.
  • $1M Total Service Guarantee*
  • Black Market Website Surveillance
  • Reduced Pre-Approved Credit Card Offers
  • 10% off & 30 day Free Trial, Lifelock Advantage Renews at $19.99
ConsumersAdvocate.org Ratings
9.9 / 10 - Excellent
10/10
Credit Monitoring
10/10
Information Protection
10/10
Recovery Services
10/10
Insurance
10/10
Customer Service
10/10
Service Agreements
10/10
Cost
10/10
Reviews
9.4 / 10 - Excellent
8/10
Credit Monitoring
9/10
Information Protection
10/10
Recovery Services
10/10
Insurance
10/10
Customer Service
10/10
Service Agreements
8/10
Cost
10/10
Reviews
Customer Reviews
 (7)
2.2 / 10 - Poor
14%
5 stars
0%
4 stars
0%
3 stars
0%
2 stars
86%
1 stars
 (9)
2.2 / 10 - Poor
11%
5 stars
0%
4 stars
0%
3 stars
11%
2 stars
44%
1 stars
Final Verdict

Identity Guard® Identity Theft Protection has a higher overall rating than LifeLock Identity Theft Protection. Identity Guard® scores better than LifeLock across: Credit Monitoring, Information Protection, Insurance, Cost, and Reviews. However, LifeLock scores better on Service Agreements. Both companies score similarly on Recovery Services, and Customer Service.

Latest Reviews

Tiquan D
Milwaukee, Wisconsin
LifeLock Identity Theft Protection review
8/15/2016
Great. Love to be on here.

K
Karen
Identity Guard® Identity Theft Protection review
5/1/2016
I have had this coverage for over 5 years and have been very happy with the quarterly reports and credit scores from all 3 bureaus. The cost is a bit more than some but less than others like Lifelock and it has more features and better independent ratings.